#269 - Luca Allam | لوكا علم : Ex CEO's Secret to Win Every Meeting
HIKMAT WEHBI PODCASTPlay episode
Show notes
Luca is the host of Luca's Insight Track, one of the leading podcasts in the UAE, and a public speaking coach who works with executives, founders, and corporate leaders across the region. After two decades in the corporate world — culminating in a CEO role at a major media agency — he made the bold leap to walk away at the height of his career, choosing authenticity over title and freedom over comfort. He now dedicates his work to helping people unlock their genuine voice in an age where AI and overproduction have made real human connection more valuable than ever. Luca speaks openly about the inner work behind reinvention, drawing on his own journey through clinical depression, deep self-doubt, and rediscovering identity after stepping away from a defining career. With roots between Lebanon, Italy, the UK, Nigeria, and Dubai, and a childhood shaped by boarding school and abandonment, he brings a refreshingly honest perspective on vulnerability, masculinity, and mental health — particularly within Middle Eastern culture, where therapy and emotional openness are still often taboo. He empowers his audience to embrace their authentic selves, build meaningful personal brands, and find the courage to live a life that aligns with who they truly are, not who the world told them to be.
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